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  • John Martech adicionou um novo artigo News
    2024-12-02 06:29:27 - Traduzir -
    AI Tactics for Peak Holiday Traffic Management
    The holiday season brings a significant surge in demand for customer service, driven by the rise of online shopping. Businesses increasingly turn to artificial intelligence (AI) and automation to bridge the gap in support during these high-pressure periods. With AI-powered tools like chatbots and automated systems, companies can handle demand spikes effectively without compromising performance....
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  • John Martech adicionou um novo artigo Outro
    2024-07-01 09:53:33 - Traduzir -
    Boosting Human Capabilities with Augmented Intelligence
    The business landscape has been transformed by over 75% in the past few years with the help of numerous technologies. One such marvel is augmented intelligence, which has emerged as a potent ally for human users, enhancing business capabilities by up to 60%. This technology represents a synergy between human expertise and machine learning (ML), redefining how human intelligence approaches...
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  • John Martech adicionou um novo artigo Outro
    2024-10-11 07:32:54 - Traduzir -
    Cloud Computing Unveiled: CIO Perspectives and Insights
    In today’s tech-driven world, companies that adopt cloud computing can rapidly seize new market opportunities. By leveraging cloud technologies, IT professionals are empowered to innovate new models and software solutions, leading to greater business efficiency and mitigating technological risks. However, many CIOs continue to rely on traditional models that, while effective in the past,...
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  • John Martech adicionou um novo artigo News
    2024-02-21 07:23:25 - Traduzir -
    Connecting Dots With CIOs: Cloud Computing Chronicles
    In this technologically advanced world, companies adopting cloud computing quickly bring new opportunities to the market. IT professionals have the bandwidth to innovate new models and software, which eventually scale up better business efficiency and reduce the risk of technology hazards. However, it is quite unfortunate that most CIOs still implement the traditional models that may have been...
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  • John Martech adicionou um novo artigo Outro
    2024-11-12 05:52:46 - Traduzir -
    Contact Center: Make or Break for Your Brand
    Branding profoundly shapes customer experiences. While many global brands are easily identified by their logos, jingles, or color schemes, branding extends well beyond these visual elements. It should be woven into every interaction with customers — and no touchpoint is more essential than the contact center. As the frontline of customer engagement, contact centers significantly impact...
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  • John Martech adicionou um novo artigo News
    2024-02-07 06:35:37 - Traduzir -
    Empowering Data-Driven Decisions: How AI Supercharges Business Intelligence
    We are living in an era of change, where industries are changing their traditional way of managing and streamlining organizational goals. SMEs and SMBs are gradually gaining market share and developing well-known brands, eliminating the term monopoly, as any business with an appropriate data strategy can create its own space in this competitive landscape. To stay competitive, businesses are...
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  • John Martech adicionou um novo artigo Outro
    2024-12-04 05:34:30 - Traduzir -
    Enhancing Holiday Offers and Experiences Through the Power of Smart Data
    In recent years, competition among travel service providers has intensified due to the global resurgence of the tourism sector. Launching generic vacation promotions is no longer sufficient to attract today’s discerning travelers. The differentiating factor lies in harnessing smart data to deliver tailored holiday offers based on individual preferences. This article explores how tourism...
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  • John Martech adicionou um novo artigo Outro
    2024-11-12 05:52:20 - Traduzir -
    Friend or Foe: The Role of AI in This Year's Holiday Season
    As the holiday season nears, businesses gear up to maximize operational efficiency, enhance customer interactions, and streamline processes. Artificial intelligence (AI) has become crucial in meeting these objectives, especially when customer activity reaches its peak. However, AI’s capabilities also bring essential questions: Will it serve as a valuable ally to simplify holiday...
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  • John Martech adicionou um novo artigo Outro
    2024-04-29 06:12:26 - Traduzir -
    Harnessing Artificial Intelligence: Product Management Certification Unleashed
    Today, in the field of technology, product management is rapidly changing because of artificial intelligence (AI) and machine learning (ML). With these quick advancements in technology and the ever-growing reliance on data-driven decision-making, product managers find themselves at odds; they must forget old ways to learn new ones that fit into this digital age. Rather than simply managing...
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  • John Martech adicionou um novo artigo Outro
    2024-01-03 11:25:22 - Traduzir -
    The AI Engine Boosting SMEs
    AI and ML are changing the way we live and work. Many people think they’re reserved for tech giants, however. But increasingly we’re seeing SMEs harness the power of these tools. And the benefits are clear: artificial intelligence and machine learning can improve operations, boost customer satisfaction and help companies to outpace the competition – all of which are essential...
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