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  • John Martech added article News
    2024-01-23 07:19:59 - Translate -
    Chatbots' Hidden Impact on Business Performance
    Chatbots, powered by artificial intelligence (AI), are fundamentally changing how businesses operate and enhancing productivity and efficiency. Chatbots are computer programs designed to simulate conversation with human users via text or voice. From simple FAQ bots to complex virtual agents, chatbots are automating business processes and transforming how companies interact with customers and...
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  • John Martech added article Other
    2024-02-20 07:41:46 - Translate -
    Deep Dive into Performance Marketing Strategies for Optimized Lead Generation
    In today's digital landscape, where businesses are constantly vying for attention and striving to expand their customer base, lead generation stands as a crucial component of success. Within the realm of marketing, performance marketing has emerged as a powerful tool for driving tangible results and maximizing return on investment (ROI). By leveraging data-driven strategies and targeted...
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  • John Martech added article News
    2024-04-02 05:41:29 - Translate -
    Skillsoft, SVP Engineering Murali Sastry - AI-Tech Interview
    How does CAISY simulate real-world conversations, and what types of scenarios can it be used for? CAISY is built around a system of AI agents that power, simulate, and evaluate the conversation. We have guardrails to ensure that the conversations are on topic, safe, and unbiased. Different AI agents act as subjects and actors, emulating different roles so that the end-to-end conversation mimics...
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